Inspired
B2B Marketing
Set yourself apart. Convey overwhelming value. Win new business. Koomitay designs and executes world class product marketing strategies for growing B2B companies.
Inspired B2B Marketing – Product Marketing
Inspired
Clients
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Strategic Services
Go-to-Market Strategy & Planning
Architect the commercial success of your new product, line of business or company.
Market Research & Comp Intel
Thoroughly map your target market and differentiate from the competition.
Messaging & Positioning
Crisply convey your unique selling proposition and prove superior value.
Sales Tools Creation
Arm your sales teams with the pitches, digital leave-behinds and proposals they need to win.
Customer Case Studies
Demonstrate your track record of proven successes.
Thought Leadership Content
Achieve continuous, high-value engagement with prospects and customers.
What Clients Are Saying
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Across three different companies, Koomitay has played an instrumental part in helping me and my sales teams launch, message and successfully promote new products and services. Jeff is a true partner and a trusted advisor.
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Koomitay built our messaging strategy from the ground up, and then executed on it in the form of a new website, collateral materials, a how-to video series and more. The results have been outstanding.
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Enterprise SaaS is a competitive, noisy market. I work with Koomitay to develop and launch go-to-market strategies that cut through the noise. Jeff Giberstein and his team are a crucial sounding board for new marketing ideas, and my trusted partner for turning them into reality.
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I’ve worked with Koomitay to develop strategies and build marketing and product marketing assets across two companies over the last 5 years—they’ve delivered high quality work every time. Jeff Giberstein and his team have always quickly integrated themselves into the internal teams and handled interactions with customers, executives, and employees with utmost professionalism.
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I’ve trusted Jeff Giberstein to take on my biggest product marketing challenges at six different high growth companies over the last 20 years. I would recommend Koomitay to anyone looking to embark on a new line of business, create exceptional product and thought leadership content, or otherwise ‘up’ their product marketing game.
Creative Services
Web
Project your brand and product messaging across crisp landing pages, focused microsites and your entire corporate website.
Video
Bring the richness of your story to life in high definition while building an emotional connection with your audience.
Collateral
Educate and inform your audience with compelling eBooks, white papers, infographics, brochures and datasheets.
Team
Jeff Giberstein
Principal Consultant
Jeff works directly with his clients’ leadership and execution teams to design and implement marketing strategies that serve as a platform for new business growth. His successful client work spans a variety of technologies and sectors including software as a service (SaaS), analytics & business intelligence, retail, consumer goods, financial services, media, and public affairs.
Prior to founding Koomitay, Jeff served as a c-suite executive and marketing leader for high growth technology companies. He is a veteran of multiple startups, two IPOs, a successful acquisition, and has worked one-on-one with a former U.S. president.
Jeff is based in the New York metro area and holds Bachelor of Arts, Bachelor of Engineering, and Master of Engineering Management degrees from Dartmouth College.
Associate Consultants
Matt R.
Design Lead
Matt R. is a visual design leader with over 20 years of design experience including a strong background in interface design, front end coding,
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branding design, illustration, frontend web development, mobile development, and user experience. He lives in the Washington, D.C. metro area and holds a B.S. from Virginia Tech.
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Matt S.
Multimedia
Matt S. is an award winning videographer specializing in live action video including executive interviews, customer case studies,
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sizzle reels, live event coverage, and promotional videos. His non-corporate work has been featured at the Cannes Film Festival. Matt is based in the New York metro area and holds a Bachelor’s degree from the NYU Tisch School of the Arts.
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Robert L.
Writer
Robert L. helps companies tell clear, value-driven stories about complex technologies and next-generation business models. His writing has
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appeared in influential publications such as Forbes, Ad Age, Bloomberg, CNET, The New York Times, Los Angeles Times, the Miami Herald, National Geographic Traveler and more. Robert is based in the New York metro area and holds a bachelor’s degree from Stanford University.
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Jason W.
Multimedia
Jason W. is an award winning motion graphics design expert, animator, editor and director of photography. He specializes in creating visually
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stunning content with exceptional quality and attention to detail. Jason is based in London and is a graduate of Vancouver Film School’s Film Production program.
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